Apple App Store 高级分析 [英] Apple App Store Advanced Analytics

问题描述

我在 App Store 中有多个应用程序，我希望获得有关它们运行情况的进一步高级分析.我已经在一些网站上列出了下载次数和在线排名(他们每小时检查每个应用程序在每个国家/地区的排名).我想要以下内容:

I have several applications in App Store and I wish to get further advanced analytics for how they are doing. I'm already listed to some sites that do analytics for Number of Downloads and for Online Ranking (they check every hour where was each app ranked in each country). I want to have the following:

1. 登陆 - 我想查看人们如何进入我的应用程序的 App Store/iTunes页;来自商业横幅、评论(我想看到它来了来自特定网页)，来自我的应用程序中的内部横幅定向到我的其他应用程序等...
2. App Store 搜索/关键字 - 我想查看哪些关键字是哪些是有效的，哪些是多余的.
3. 关键字一般搜索 - 我想检查哪些关键字是对于我的应用所属的类别，总体上是有效的.
4. 用户分析 - 我想查看有多少用户同时拥有我的应用的免费/精简版和完整版.也许还有更多我可以在这方面寻找分析(如果有人有什么好主意的话).

1. Landing - I want to check how people got to my application's App Store / iTunes page; from commercial banners, reviews (I want to see that it came from a specific web page), from inner banners I have in my apps directing to my other apps, etc...
2. App Store Search / Keywords - I want to check which keywords were effective and which are redundant.
3. Keywords General Search - I want to check which keywords are efficient in general for the categories my apps belong to.
4. Users Analytics - I want to check how many of my users have both the Free/Lite and Full versions of my apps. Maybe there are more analytics I can look for in this area (if anyone has any good idea).

非常感谢任何帮助或指导.

Any help or direction would be very much appreciated.

推荐答案

根据问题编号的答案

1:您可以做的是将您的横幅/广告等设置为您服务器上的中间人"网址，该网址跟踪用户数据，然后将它们重定向到 iTunes App Store 页面，而不是直接进入App Store页面.这样你就可以跟踪用户来自哪里的 URL 等.横幅和广告也应该提供自己的跟踪数据，这也有帮助吗?对于评论，您可以要求评论者使用您的应用程序网站页面，并直接指向此中间人 URL 和 App Store 链接，而不仅仅是直接的 App Store 链接.

1: What you could do is set your Banners/Ads etc. to a 'middleman' URL on your Server which tracks the User Data and then redirects them to the iTunes App Store Page rather than directly going to the App Store Page. That way you can track the URL's from where the User came from etc. Also Banners and Ads should provide their own Tracking Data which could also help? For reviews, you could maybe ask the reviewer to use your Application Website Page with directs to this middleman URL and onto the App Store Link rather than just the direct App Store link.

2 和 3:我认为，除了您在 iTunes Connect 中获得的销售和趋势数据之外，Apple 没有对此类数据进行任何形式的跟踪.

2 and 3: I don't think Apple have any sort of tracking in place to the Developers for this kind of data besides the Sales and Trends data you get in iTunes Connect.

4:我发现 Flurry Analytics 是一个出色的工具查看用户如何与我的应用程序交互.您可以在程序中设置事件并跟踪各种不同的事件.您可以通过为每个事件设置一个事件然后对其进行跟踪来轻松跟踪免费/付费项目.它还提供了丰富的其他数据，可以让您更好地了解您的用户群.我绝对建议您检查一下以了解这种情况.

4: I've found Flurry Analytics to be an excellent tool for seeing how Users interact with my applications. You can set events in your Program and track various different events. You can easily track the Free/Paid by setting an event for each and then tracking it. It also provides a wealth of other data which informs you better of your user base. I definitely recommend checking it out for this kind of thing.

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