什么是来自“Mozilla Compatible Agent"的 Google Analytics 流量? [英] What is Google Analytics traffic from "Mozilla Compatible Agent"

问题描述

在工作中，我们最近对 URL 结构进行了一些更改(永久重定向到新 URL)，将各种路由规则重定向到一致的格式/页面.这有效地改变了我们 90% 的网址结构.

At work we recently made some changes to our URL structure (permanent redirects to new urls), redirecting various routing rules to a consistent format/page. This effectively changed 90% of our URL structure.

在 Google Analytics(分析)中，我们看到访问者"增加了近 30%，但我们的跳出率也出现了类似的飙升.这是哪里来的?

In Google Analytics, we've seen a bump of "visitors" of nearly 30%, but our bounce rate has seen a similar spike. Where is this coming from?

推荐答案

进一步检查后，在 Google Analytics 中从Mozilla Compatible Agent"钻取访问者的网络"和位置时，大部分流量都来自来自两个地点(佛罗里达州海厄利亚和加利福尼亚州旧金山)，均源自 Microsoft 的网络.这种流量一直存在，但在最近发生变化之前不到我们总流量的 1%.

Upon inspecting further, when drilling into the "network" and location of the visitors from "Mozilla Compatible Agent" in Google Analytics, the majority of the traffic was coming from two locations (Hialeah, Florida and San Fransisco, California), both stemming from Microsoft's network. This traffic was present all along, but in under 1% of our overall traffic until the recent change.

我只能假设它与 Bing(可能是 Bing 的预览功能)有关，后者实际上在浏览器实例中执行每个页面并捕获结果.

I can only posit that it has something to do with Bing (likely Bing's Preview functionality) that is actually executing each page in browser instances and capturing the result.

我认为令人惊讶的是 Google 还没有过滤结果，但由于大多数爬虫/蜘蛛不执行 JavaScript，因此可能不存在该功能.

I think the surprising thing is that Google isn't already filtering the results, but being that most crawlers/spiders don't execute JavaScript, the functionality may not be present.

这里的警告是在跟踪您的统计数据时考虑到这一点.我们现在有一个过滤器，可以过滤来自microsoft"作为网络源的流量，以便将来这不会对我们的统计数据产生如此强烈的影响.

The caveat here is to take this into account in terms of tracking your stats. We now have a filter against traffic coming from "microsoft" as the network source so that in the future this doesn't affect our stats so strongly.

这篇关于什么是来自“Mozilla Compatible Agent"的 Google Analytics 流量?的文章就介绍到这了，希望我们推荐的答案对大家有所帮助，也希望大家多多支持IT屋！