AWStats或谷歌分析？哪个更准确？ [英] AWStats or Google Analytics? Which is more accurate?

问题描述

我有AWStats提供我的托管服务提供商。我有谷歌分析以及设置。但都显示不同的统计数字，我应该信任谁？这两个更精确？我应该使用其他方法来获得准确的统计数据。

AWStats使用分析的服务器日志，它们包括抓取工具和机器人，以及禁用了JavaScript的最终用户以及Google Analytics停用用户，而Google Analytics都不会采取措施。

AWStats根据IP地址中的服务器日志中的命中组合来构造访问，因此它们不会跟随从多个位置访问的用户或拥有动态IP地址的用户，并且他们会统计来自相同IP地址的多个用户作为同一个访问者。 Google Analytics使用特定于浏览器的Cookie在多个位置多次跟踪访问者。两者都有可能使数字膨胀或缩小的倾向。所以，服务器日志可以统计同一个人在同一网络上的多个人，但是当你四处走动时，他们也会重复计算，并且不知道如何处理动态IP地址。 Google Analytics无法在多个浏览器中跟踪一个人。

因此，一般来说，正确答案是没有任何分析跟踪百分百，数字应该总是被视为近似值，并且每个你看到的数字都应该在其跟踪的情况下进行考虑，并且只能与在类似情况下收集的数据进行比较。总体趋势是AWStats夸大了数字，Google Analytics低估了它们，但这不是一个铁定的规则。

I have AWStats provided my hosting service provider. I have google analytics as well setup. But both show different statistics whom should I trust? Whats more accurate of these two? Should I use something else for getting accurate statistics.

解决方案

They measure in different ways. AWStats uses analyzed server logs, and they include crawlers and bots, as well as end users with JavaScript disabled and Google Analytics opt-out users, none of which Google Analytics measures.

AWStats constructs visits from a combination of hits in the server logs from their IP address, so they don't follow a user who visits from multiple locations, or who has a dynamic IP address, and they count multiple users from the same IP address as being the same visitor. Google Analytics uses browser-specific cookies to track visitors multiple times in multiple locations. Both can have a tendency to either inflate or deflate numbers. So, server logs could count multiple people on the same network as the same person, but they also double count as you move around, and have no idea how to deal with dynamic IP addresses. Google Analytics can't track one person across their multiple browsers.

So, the right answer, in general, is that no analytics tracking is ever 100%, that the numbers should always be treated as approximations, and that every number you look at should be considered in the context of how its tracked and only compared to numbers gathered in similar contexts. The general trend is that AWStats overstates numbers and that Google Analytics understates them, but that's not an ironclad rule.

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