升级到Google Universal Analytics [英] Upgrading to Google Universal Analytics

问题描述

升级到Universal Analytics时，我一直在四处搜寻以找出需要考虑的事项。

我发现这篇文章：

谷歌分析 - 升级到异步代码

他解释说，如果你没有做任何事情先进的你应该没问题。我们有很多事件跟踪，我们希望保持不变。我们还有一些自定义变量，我可以不用和/或在自定义维度中处理。

除此之外，我们有一个相当基本的设置。

我们确实有一个保持活力的活动，这有助于确定现场的准确时间。

另一个非常重要的问题与能够从Classic分析转换为Universal的问题有关。这可能吗？我发现一篇文章说它不是，但那篇文章还有几个月的时间，不知道它是否仍然如此。

想法？

解决方案

Universal Analytics是Google最新的追踪程式码。它目前处于测试阶段，所以您可能想要坚持下去，具体取决于您的资源......原则上，它与异步代码的工作方式大致相同。以下是它的主要观点：

• 语法不同。所有配置/跟踪都是通过调用 ga（）


• 来完成的，其中一些config参数已被移动到GA界面。例如，自定义变量的名称和作用域不再作为参数在页面上传递。他们现在在GA界面内完成。实际上，为了更准确，自定义变量不再存在。 Google现在将自定义维度和指标作为替代。自定义维度是最接近自定义变量的翻译（原则上它们几乎相同）。自定义指标是维度和事件之间的某种混合。


• Google目前不提供将您的个人资料/帐户升级到Universal Analytics样式的方法。为了使用Universal Analytics，您必须创建新的帐户或个人资料。如果您想要试用Universal Analytics，Google目前建议将其与您已实施的传统或异步版本一起实施。


• Google目前尚未正式说明何时或是否会提供迁移现有个人资料的方式，尽管我个人认为他们最终会这样做，因为保留了历史数据并减少了与迁移相关的时间和成本是每个人都非常关心的问题。

I have been searching around to find out anything that needs to be taken into consideration when upgrading to Universal Analytics.

I found this post:

Google Analytics - Upgrading to Async Code

He explains that if you are not doing anything advanced you should be ok. We have lots of event tracking in place that we would like to keep the same. We also have some Custom Variables I could do without and/or deal with in Custom Dimensions.

Other than that we have a fairly basic setup.

We do have a "keep alive" event in place also that helps determine an accurate time on site.

Another really important question has everything to do with being able to transistion from Classic analytics to Universal. Is this possible? I found an article that said it wasn't but that article was a couple months old and not sure if its still true.

Thoughts?

解决方案

Universal Analytics is Google's newest tracking code. It is currently in beta phase, so you may want to hold off on it, depending on your resources... In principle it works more or less the same way as the async code. Here are the major points about it:

• The syntax is different. All config/tracking is done by making a call to ga()
• Some of the "config" arguments for things have been moved to the GA interface. For example, names and scope for custom variables are no longer passed as arguments on-page. They are now done within the GA interface. Actually to be more accurate, custom variables no longer exist. Google now has custom dimensions and metrics as a replacement. Custom dimensions are the closest translation to custom variables (they are pretty much the same in principle). Custom metrics are some kind of mix between dimensions and events.
• Google currently does NOT offer a way to upgrade your profile(s)/account(s) to Universal Analytics style. In order to use Universal Analytics, you have to create a new account or profile. If you want to try Universal Analytics out, Google currently recommends implementing it along side the traditional or async version you already have implemented.
• Google has not currently officially stated when or if they will provide a means to migrate existing profiles, though I personally think they eventually will, since preserving historical data and reducing time and costs associated with migrating is a huge concern to everybody.

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