跟踪电子邮件会在Google Analytics中打开 [英] Tracking email opens in Google Analytics

问题描述

我们已经在我们的电子邮件中跟踪通过Google Analytics跟踪点击返回到我们的网站。但是有没有办法跟踪开放？我会想象我必须在某处添加一个谷歌跟踪图像到电子邮件。也许javascript也是这样？

解决方案其他人指出，你不能在电子邮件中使用Javascript。实际的跟踪是通过请求 __ utm.gif 完成的，而Javascript只是构造GET参数。

Google通过其移动网络文档支持Google Analytics的非Javascript使用：
http://code.google.com/mobile/analytics/docs/web/

他们记录了完整参数列表，但唯一必需的参数是：

 参数说明
 utmac Google Analytics帐户ID 
 utmn随机ID，防止浏览器缓存返回的图像
 utmp相对路径要跟踪的页面
 utmr完整的引用URL 
  

We have tracking in our emails to track clicks back to our site through Google Analytics. But is there a way to track opens? I would imagine I have to add a google tracking image to the email somewhere. Possibly javascript too?

解决方案

As others have pointed out, you can't use Javascript in email. The actual tracking is done by a request for __utm.gif though and the Javascript just constructs the GET parameters.

Google supports non-Javascript uses of Google Analytics per their Mobile web docs: http://code.google.com/mobile/analytics/docs/web/

They document the full list of parameters, but the only necessary parameters are:

Parameter    Description
utmac        Google Analytics account ID
utmn         Random ID to prevent the browser from caching the returned image
utmp         Relative path of the page to be tracked
utmr         Complete referral URL

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