使用Firebase进行应用程序链接跟踪 [英] App link tracking with Firebase
问题描述
我们有一个Android和iOS应用.我们想跟踪从什么链接下载了我们的应用程序.因此，如果我们在应用程序的Facebook上发布了一个链接，并且有人单击该链接并下载了该链接，则应该记录该应用程序已在Facebook上下载.
因此，通过一些研究，我发现Google Analytics(分析)有一个称为广告系列"的东西，您可以设置与此广告系列的链接，然后通过Google Analytics(分析)对其进行记录.但是我们已经将Firebase添加到了我们的应用程序中，因此当我尝试在Google Analytics(分析)上设置此广告系列时，将我带到Firebase，看来您不能同时拥有这两个.
如果我刚刚找到关于此的一些文档，我将通过Firebase进行.我唯一看到的是动态链接，但我认为这不会对我有帮助.
有人能为我指出正确的方向，以便我如何跟踪从我们的应用下载的链接吗?
Alex的回答没问题，但需要针对iOS和Android进行额外的应用设置.此外，在Android上，如果您未安装应用，则链接会将您重定向到Play商店会变得很复杂. 有关深度链接的更多信息.
另一种方式: 由于 Firebase Analytics-归因-网络设置中尚不支持Facebook作为广告网络，因此您仍可以将引荐跟踪与适用于其他平台的Google工具一起使用-您只会看到InMobi或任何其他选择的网站而不是Facebook.您甚至可以封装Google Play或App Store的UTM参数-您还可以在其中衡量下载量(但不能衡量其他指标).
您可以使用以下链接(为我们的应用程序生成)下载(Google Play):
> https://app- measurement.com/redirect?gmpaid=1:45581111234567:android:94b75050a1234567&anid=inmobi&aclid= 1 & cn = 您的广告系列& adid = $ GPID& cs = Facebook& url = > https://play.google.com/store/apps/details?id = com.yourpackage
带有Play商店的参数
> https://app- measurement.com/redirect?gmpaid=1:45581111234567:android:94b75050a1234567&anid=inmobi&aclid= 1 & cn = 您的广告系列& adid = $ GPID& cs = Facebook& url = > https://play.google.com/store/apps/details?id = com.yourpackage ％26referrer = utm_source％3Dfacebook％26utm_medium％3Dcpc％26utm_term％3Dyellow_submarine％26utm_content％3Dvote_for_stark％26utm_campaign％3Dgreat_ani >
We have an Android and iOS app. We want to track from what links our app was downloaded. So if we posted a link on Facebook of our app and someone clicks on the link and download it, it should log that the app was downloaded on Facebook.
So with some research I found Google Analytics has something called campaigns and you can setup a link with this campaign and then log it through Google Analytics. But we already added Firebase into our app so when I try to setup this campaign on Google Analytics it takes me to Firebase, it looks like you can't have both.
I will do it through Firebase if I just found some documentation on this. The only thing I saw was dynamic links but I don't think this is going to help me.
Can someone just point me in the right direction on how I can track from what link our app was downloaded?
Alex's answer is all right but requires additional app set-up for both iOS and Android. Moreover, on Android, it's complicated with links that redirect you to Play store if you don't have app installed. More about deep linking.
Another way: Since Facebook is not yet supported as Ad-network in Firebase Analytics - Attribution - Network settings, you can still use referral tracking with Google tool meant for other platforms - you will just see InMobi or any other choosen site instead of Facebook. You can even enclose UTM parameters for Google Play or App store - where you can also measure downloads (but not other metrics).
You can use link for download (Google Play) like this (generated for our app):
https://app-measurement.com/redirect?gmpaid=1:45581111234567:android:94b75050a1234567&anid=inmobi&aclid=1&cn=your_campaign&adid=$GPID&cs=Facebook&url=https://play.google.com/store/apps/details?id=com.yourpackage
With parameters for Play Store
https://app-measurement.com/redirect?gmpaid=1:45581111234567:android:94b75050a1234567&anid=inmobi&aclid=1&cn=your_campaign&adid=$GPID&cs=Facebook&url=https://play.google.com/store/apps/details?id=com.yourpackage%26referrer=utm_source%3Dfacebook%26utm_medium%3Dcpc%26utm_term%3Dyellow_submarine%26utm_content%3Dvote_for_stark%26utm_campaign%3Dgreat_campaign%26anid%3Dadmob
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