AdWords关键字/广告组/广告系列ID在多个帐户中是否唯一? [英] Are AdWords Keyword/AdGroup/Campaign IDs unique across multiple accounts?

问题描述

在Google AdWords API中，我认为关键字ID和AdGroup ID(显然还有广告系列ID)在一个帐户中是唯一的(与之相对，关键字ID仅在其所属的AdGroup中是唯一的，而AdGroup ID在该帐户中仅是唯一的)其附带的广告系列).

In the Google AdWords API, I believe Keyword IDs and AdGroup IDs (and obviously Campaign IDs) are unique within an account (as opposed to the Keyword ID only being unique within its enclosing AdGroup, and the AdGroup ID only being unique within its enclosing Campaign).

但是可以保证它们在多个帐户中都是唯一的吗?

But are they guaranteed to be unique across multiple accounts?

推荐答案

这可能有些晚，但这是我发现的有关关键字/条件ID的内容.撒一粒盐，但我认为这与现实相差不远:

This may be a bit late, but here's what I found regarding keyword/criterion IDs. Take it with a grain of salt, but I think it's not too far from reality:

• 作为包含文本和匹配类型(或其他取决于条件类型的属性)的对象，关键字本身具有AdWords范围内的唯一ID.这意味着每当您使用匹配类型为"BROAD"的关键字"supercalifragilisticexpialidocious"时，它始终具有相同的ID.

• The keyword itself as an object comprising text and match type (or other attributes depending on the type of criterion) has an AdWords-wide unique ID. This means that whenever you use the keyword "supercalifragilisticexpialidocious" with match type "BROAD", it will always have the same ID.

但是，只有结合广告组ID才能定义每次点击费用，状态，批准状态等属性.要继续上面的示例，如果您在两个不同的AdWords帐户中都使用了该关键字，不同的每次点击费用，关键字ID本身仍然是相同的-有关每次点击费用的信息与关键字本身分开保存.

However, only in combination with an ad group ID it is possible to define attributes such as CPC, status, approval status, etc. To continue the above example, if you have that keyword in two different AdWords accounts using different CPCs, the keyword IDs themselves are still identical—the information about CPCs is saved separately from the keyword itself.

这与WSDL中的类型层次结构非常吻合: AdGroupCriterionService 返回本身包含 Criterion 对象的 AdGroupCriterion 对象.出价信息，状态等信息可在 AdGroupCriterion 对象上获得，而关键字信息本身位于 Criterion 对象(可由其他AdGroupCriterion对象共享)

This corresponds pretty well to the type hierarchy in the WSDL: The AdGroupCriterionService returns AdGroupCriterion objects which themselves contain Criterion objects. Information about bids, status, etc. is available on the AdGroupCriterion object while the keyword information itself is inside the Criterion object (which may be shared by other AdGroupCriterion objects)

[更新]，在Adwords研讨会上，谷歌表示，文本"和匹配类型"与现有关键字相同的新关键字很有可能会使用相同的条件ID，但事实并非如此.保证的.有关相同关键字具有不同ID的示例，请参见@eshwar的答案.

[update] At an Adwords workshop, Google said it was "most likely" that new keywords with the same text and match type as an existing one would use the same criterion ID, but it's not guaranteed. See @eshwar's answer for an example where same keywords have different IDs.

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