对于AdMob，Ad Exchange和&的区别感到困惑DFP广告管理系统 [英] Confused about the differences of AdMob, Ad Exchange & DFP

问题描述

我在线阅读了 Google Mobile Ads SDK文档。在那里，它提供了有关如何使用AdMob，Ad Exchange& DFP广告管理系统（DFP）。

I read through Google Mobile Ads SDK document online . There, it provides the guidance of how to use AdMob , Ad Exchange & DoubleClick for Publisher(DFP).

但是，在阅读了这些指南之后，我真的对它们之间的差异感到困惑。我觉得它们与我的移动Android应用几乎相同。有人可以让我阐明这三个最主要的区别吗？

But, after read those guidance, I am really get confused about the differences among them. I feel they are almost the same for my mobile Android app. Could someone please make me clear about the most primary differences among these three?

推荐答案

据我所知，只有一个SDK和三种不同的广告获取方式。

As long as I know, there is one SDK, and 3 different ways to get ads.

AdMob为您管理投资者，您的浏览量和点击次数会获得报酬。
DFP广告管理系统为您提供了一个用于存储广告的容器，但是您必须找到为其付费的公司。
Ad Exchange（我不确定）可以让您将广告交易给其他人。

AdMob manages investors for you and you get paid for views and clicks. DFP gives you a container for ads, but you have to find companies that pay for them. Ad Exchange (I'm not sure) lets you trade your ads for others'.

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