AdMob 收入是如何计算的? [英] How AdMob earnings are calculated?
问题描述
我对 AdMob 收入的计算方式有些困惑.我想以下面的截图为例:
I am a bit confused about how AdMob revenues are calculated. I'd like to use the following screenshot as an example:
我有一些问题:
- 如何计算每次点击费用?因为在这个例子中是 1.52 欧元，但有些日子它是 0.05-0.10 欧元.
- 另外，如果我按照此处的说明进行操作，我是否应该通过点击赚取 1.52 欧元，每 1000 次展示赚取约 0.68 欧元?(所以大约 1.50-1.60 欧元)
感谢您的帮助.
推荐答案
所以你的问题是
我对 AdMob 收入的计算方式有点困惑
I am a bit confused about how AdMob revenues are calculated
让我回答这个问题.
简答
Admob 的收入直接取决于点击，点击越多，收入就越多.这也取决于它给人的印象，如果广告多次展示而你只获得一次点击，那么你得到的钱就会更少.如果广告展示了几次并且您获得了一次点击，您将获得更多的钱.
Admob earning are directly depend on click , the more the click will the more will be revenue . It also depends on the impression that it makes, if the ads are show many times and u get only one clicks you get less money. If the ads are displayed few times and you get one clicks you get more money.
，即，
如果您的展示次数或展示率很高，但点击次数较低，那么您的收入将很低.
If your Impressions or show rate is large but Clicks is low then you will get low revenue.
和
如果您的展示率或展示率与点击率相同(或良好)，那么您将获得高收入.
If your Impressions or show rate is same (or good) as Clicks then you will get high revenue.
长答案
预计收入
到目前为止，您的收入已累积.此金额是估计值，当您的收入在每个月底验证其准确性时，可能会发生变化.
Your earnings accrued so far. This amount is an estimate that is subject to change when your earnings are verified for accuracy at the end of every month.
总展示次数
通过中介在您的所有广告单元和应用中向用户展示的广告总数.包括同期比较.
The total number of ads shown to users across all of your ad units and apps through mediation. Includes a period-over-period comparison.
匹配率
成功发送到中介链中广告网络的请求百分比.它的计算方法是将匹配请求除以成功的广告网络请求:
The percentage of requests that were successfully sent to an ad network in the mediation chain. It's calculated by dividing matched requests by successful ad network requests:
匹配的请求/成功的广告网络请求
Matched requests / Successful ad network requests
- 有效每千次展示费用 (RPM)*
eCPM 和 RPM 相同
每千次展示的有效费用.
Effective cost per thousand impressions.
每千次广告展示您获得的收入估算值.eCPM 的计算公式为(总收入/展示次数)x 1000.
An estimate of the revenue that you receive for every thousand ad impressions. eCPM is calculated as (Total Earnings / Impressions) x 1000.
公式:eCPM =(估算收入/展示次数)* 1000
Formula: eCPM = ( Estimated earnings / # of impressions ) * 1000
点击次数
用户点击您应用中展示的广告的总次数.
The total number of times users click ads shown in your app.
来源:-
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