Apple正在杀死白色标签的iOS应用！我们应该做什么？ [英] Apple is killing white labeled iOS apps! What should we do?
问题描述
许多公司依靠白标应用程序以更个性化的方式向其客户提供服务。
Many companies rely on white labeled apps to provide their services in a more personal way to their customers.
通过一些调整，我们可以设置徽标和启动屏幕，甚至预先配置我们的应用程序以满足我们的客户需求，这对他们的最终用户体验有很大的影响。如果没有这个，我的用户将需要使用该应用程序跳过许多配置步骤，这些步骤在通用应用程序中无法跳过。
With a few adjustments we can set a logo and a splash screen and even pre-configure our app to our customer needs which has a great impact in their end user experience. Without this my users would need to use the app skipping a lot of configuration steps that in a generic app wouldn't be possible to skip.
根据apple：Apps从商业化模板或应用生成服务创建将被拒绝
According to apple: "Apps created from a commercialized template or app generation service will be rejected"
现在我们可以做些什么来解决这个问题？
Now what can we do to to work around this?
今天我看到4个应用程序被拒绝，其他人正在等待修改，我可以预期他们会有相同的结局。
Today I saw 4 apps being rejected and others are waiting for revision and I can anticipate that they will have the same ending.
以下是修订结果：
4.3设计：垃圾邮件
指南4.3 - 设计
Guideline 4.3 - Design
我们注意到您的应用程序提供的功能与您提交给App Store的其他
其他应用程序相同;它只是以
的内容或语言而有所不同，这被认为是一种垃圾邮件形式。
We noticed that your app provides the same feature set as many of the other apps you've submitted to the App Store; it simply varies in content or language, which is considered a form of spam.
下次提交此应用可能需要更长的审核时间。
The next submission of this app may require a longer review time.
后续步骤
创建多个应用时，内容是唯一不同的元素，
你应该提供一个单个应用程序，为
客户提供不同的内容。 或者，您可以考虑创建一个网络应用，
在客户将其添加到本地应用时看起来和行为类似于
他们的主屏幕。有关详细信息，请参阅Safari Web内容指南的配置Web应用程序部分
。
When creating multiple apps where content is the only varying element, you should offer a single app to deliver differing content to customers. Alternatively, you may consider creating a web app, which looks and behaves similar to a native app when the customer adds it to their Home screen. Refer to the Configuring Web Applications section of the Safari Web Content Guide for more information.
- 查看App Store审核指南的设计部分。
- 确保您的应用符合App Store审核指南的所有部分以及条款和条款。 Apple Developer
计划的条件。 - 一旦您的应用完全合规，请重新提交您的应用以供审核。
提交设计的应用误导或伤害客户或逃避
审核流程可能导致Apple Developer
计划帐户被终止。查看条款& Apple开发商的条件
计划了解有关终止政策的更多信息。
Submitting apps designed to mislead or harm customers or evade the review process may result in the termination of your Apple Developer Program account. Review the Terms & Conditions of the Apple Developer Program to learn more about our policies regarding termination.
如果您认为您的应用符合App Store评论
指南，您可以提交申诉。或者，您可以通过直接回复此
消息来提供有关您的应用的
其他详细信息。
If you believe your app is compliant with the App Store Review Guidelines, you may submit an appeal. Alternatively, you may provide additional details about your app by replying directly to this message.
有关应用设计信息，请查看以下视频：最佳
优秀iOS UI设计实践和设计直观用户
体验，可在Apple开发人员网站上找到。
For app design information, check out the following videos: "Best Practices for Great iOS UI Design" and "Designing Intuitive User Experiences," available on the Apple Developer website.
您可以还希望查看iOS人机界面指南，了解如何在您的应用中创建出色的用户体验的更多信息。
You may also want to review the iOS Human Interface Guidelines for more information on how to create a great user experience in your app.
当然我们可以开发网络应用程序，但苹果不能忘记许多功能仅在本机或混合应用程序中可用。
Of course we can develop web apps, but apple can't forget that many features are only available in native or hybrid apps.
我们该怎么办？
参考文献：
- https://blog.summitsync.com/did-apple-just-crush-white-label-apps-4aee14d00b78
- https://developer.apple.com/app-store/review/guidelines/
- https://blog.summitsync.com/did-apple-just-crush-white-label-apps-4aee14d00b78
- https://developer.apple.com/app-store/review/guidelines/
推荐答案
我们遇到同样的问题。我们已经和Apple谈过了，那里非常友善和理解。
我们的应用程序主要用于公司的bij员工，Apple建议使用 B2B应用程序分发通过批量购买计划。
We where having the same issue. We have talked to Apple, which where very kind and understanding. Our app is one used mainly bij employees of a company and there for Apple suggested to use B2B app distribution via Volume Purchase Program.
如果您的应用只是商家可以为其客户使用的白色标签应用，那么您就不走运了。 Apple将不再允许在应用程序商店中使用任何白标应用程序。
您的选择是创建一个可以在不同客户之间切换的应用程序。
如果你的应用程序就像网络商店这可能很难，但根据Apple的每个俱乐部足球俱乐部开关的粉丝应用程序的例子应该在一个应用程序中。
If your app is just white labeled app that business can use for their customers then you are out of luck. Apple will not allow any white label apps in the app store any more. Your option is to make one app which can switch between the different customers. If you app is like web store this can be difficult, but as per Apple's example of the fan app of a football club switch per club should be in one app.
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